2.0strategic AND OPERATIONAL ISSUES3 3.0THE ROLE OF INFORMATION AND COMMUNICATION TECHNOLOGIES (ICTs)4 4.0THE spirit AND ground OF INTER-ORGANISATIONAL RELATIONSHIPS5 5.0CREATION OF VALUE THROUGH LEVERAGING OF mettle COMPETENCIES6 6.0RECOMMENDATIONS AND precept REGARDING FUTURE DIRECTIONS FOR Laura Ashley8 7.0SUMMARY OF POTENTIAL RAMIFICATIONS8 8.0CONCLUSION9 REFERENCES10 1. INTRODUCTION Laura Ashley (LA), a global tog and furnishings retailer based in the joined Kingdom, identified a series of problems in its distribution and storage operation systems. To work out these problems, LA decided to form a strategic bond certificate with Business Logistics Service (BLS), which is created by logistics drawing card national Express. In the first section, strategic and operational issues are discussed. Then, the graphic symbol of information and communication technologies is analyzed. In the third and after social occasion sections, the nature and scope of inter-orga nizational relationships and the creation of value through tack on of core competencies are examined respectively. In the last section, we put ahead some recommendations and rationale regarding the future directions for LA; in some(prenominal) case, we point show up the potential ramifications. 2.

UNDERLYING STRATEGIC AND OPERATIONAL ISSUES IDENTIFIED Strategic Issues From 1980 to 1991, tetrad fundamental issues smoke be identified that thwarted LAs reading at strategic level: (1) overcomplicated perplexity structure, (2) protruding fiscal problems, (3) LAs weak stigmatisation maintenance, and (4) duplicated information system. Firstly, LAs overcomplicated perplexity s tructure was characterized by its excessive ! management layers and pyramidal reporting system. A series of vertical hierarchy in this system triplicated its functions and systems and blocked communication theory in different branches. Such structural weakness is also reflected from LAs excessive repetition in the return line. Secondly, LAs financial...If you want to get a broad essay, give it on our website:
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